Work

Creative Agency

Copenhagen
Office
‍

+45 9156 5600

Contact

info@rblm.dk

Pilestræde 10
1112 CPH K
DK
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Work

Robert/Boisen

Robert/Boisen

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Lotto

When Luck Showed Up

View Case
Effect
2,658,000 Danes
came across the campaign on social media
389,699 views
lasted for +3 minutes
Cost per minute spent with Lotto
was 8.3 times higher than the benchmark

Christmas Morning

View Case
Effect
74%
higher revenue than an average Lotto draw in 2023
7×
the usual share of new players on the day
23.7%
growth in the share of players since 2022

Lotto Christmas Collection

View Case
Effect
9%
increase in sale compared to last year
29.862
new users on site
Sold out
Not just one. But two times.

Add-on Calendar

View Case
Effect
+200.000
calendars attached
Highest sale
in 8 years
100%
boredom eliminated

Based on a True Lotto Story

View Case
Effect
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Lucky bastards

Contact
+45 9156 5600info@rblm.dk
Visit
Pilestræde 10
1112 CPH K
DK
Follow
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©¡ 2026